My first self published book for Kindle Start and Grow Your PR Company is now live.
I have to thanks Jo Dodds for formatting and uploading the book for me – my bullet point fulled manuscript was not the easiest to format! But I have been hearing so much about the digital publishing revolution it does feel rather exciting to now be joining it.
Oh…and I need to tell you about the book don’t I? Once upon a time I used to have my own PR company, with offices in the beautiful St Kathrine’s Dock next to Tower Bridge. I worked with restaurants all over London; getting them both national and international coverage. This book is a distillation of some of the things I learnt from that time, and some the lessons I have learnt since.
So, if you are in throes of starting your own PR company or going freelance, or even currently running a PR agency and might like another way of looking at your PR business, I think the book will have something for you. I’ve covered what I think are the four main areas:
- Planning the business
- Getting the clients and ensuring you get paid
- Growing the business (taking on staff)
- Work life balance